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	<title>What Will Google Do Next?</title>
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	<description>Find out what the digital crowd&#039;s wisdom says - and place your vote...</description>
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		<title>why do SEOs love links more than content?</title>
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		<pubDate>Sun, 13 May 2012 09:35:14 +0000</pubDate>
		<dc:creator>Luella</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Hello SEOs. In case you hadn&#8217;t noticed&#8230; social = rank + traffic + conversions links = rank + traffic content = rank good content = social + links + brand equity + loyalty + conversions therefore can you see how good content = money? Chill out about links and betterize yr content. &#160; What Will [...]]]></description>
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		<title>Perspective is Everything: what SEO can learn from Rory Sutherland at TEDxAthens</title>
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		<pubDate>Sun, 06 May 2012 22:15:35 +0000</pubDate>
		<dc:creator>Luella</dc:creator>
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		<description><![CDATA[First, I recommend you watch this brilliant talk from Rory Sutherland: &#8216;Perspective is Everything&#8217;. As you&#8217;ll know, SEO has its own identity problems: trust issues with clients and with Google, misinformation and ignorance, and suggestions of alchemy and secrets. Just like the Royal Mail example, in an effort to (literally) over optimise, we&#8217;ve done damage [...]]]></description>
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		<title>3 content marketing paradoxes I can&#8217;t shake</title>
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		<pubDate>Sun, 06 May 2012 09:02:33 +0000</pubDate>
		<dc:creator>Luella</dc:creator>
				<category><![CDATA[Content marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://whatwillgoogledonext.com/?p=132</guid>
		<description><![CDATA[(And a humble solution) At LinkLove in March, which is in short a gathering (which I hereby officially declare a serp) of SEOs*, the lovely Rand Fishkin opened with&#8221;F*!k Links: Content Marketing For The Win&#8221; telling us in short, that good content will get links &#8211; SEOs should focus their attention on better content, to [...]]]></description>
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